Huma Holding Acquires Solid Charmer

Bensalem, Pennsylvania April 1, 2020 – Huma Holding LLC, a Mergers and Acquisition Firm announced today that it has acquired Solid Charmer, an online beauty retailer. 

As the $532 billion beauty industry continues to grow at an average of 5% per year, it is projected to hit $758.4 billion by the year 2025. Furthermore, as insecurities continue to increase in today’s generation, makeup has and will remain an essential necessity. The average woman will spend over $200 per month on beauty products. As inflation increases over time, the amount a woman spends will drastically increase. 

Women have quoted that beauty products increase their confidence hence Huma Holding sees consistent, and continued growth in the industry. 

“On this basis and more, Solid Charmer became our target” – Said Business Investor, Mr. Orane Carby. 

Solid Charmer has ongoing organic and recurring sales presenting a tremendous opportunity to scale and grow the company to a projected evaluation of $1.1M by the end of next quarter. 

“Beauty products are essential and aren’t going away today or tomorrow. Ask any woman to leave her house without applying a product such as makeup. Regardless of how small or great, you are in for a whirlwind.” expressed Business Investor, Mr. Orane Carby.

He further added,  “By implementing our strategy that has demonstrated a successful track record, I see Solid Charmer growing into a great retailer over the next 3 months” 

About Solid Charmer

Solid Charmer is an online makeup e-commerce retailer that sells beauty products ranging from lipsticks, mascara, eyeshadows, makeup kits to foundation.

About Huma Holding LLC

Huma Holding is a value-orientated Private Equity Firm involved in business mergers and acquisitions. Huma seeks to enhance business performance to create positive economic impact and create value for its investors, portfolio companies and society through innovative management and systems.

For more information, call Huma Holding LLC at 833-354-2224



Except for the historical information contained herein, the matters discussed are forward-looking statements. These statements involve risks and uncertainties. These risks and uncertainties could cause actual results to differ materially from any forward-looking statements made herein and therefore should not be taken as set statements.

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